Tourism
Overview
Kenya aims to be among the top ten long- haul tourist destinations in the world offering high end, perse and distinctive visitor experience.
Tourism is one of Kenya’s leading foreign exchange earner and third largest contributor to the GDP after agriculture and manufacturing. The sector has been growing fast as a result of various factors such as liberalization, persification of tourist markets and continued Government support and commitment to providing an enabling environment, coupled with successful tourism promotion and political stability.
Why invest
Investors can take advantage of Kenya’s endowement of unique and perse combination of tourist attractions such as beautiful coastal beaches, coral reefs, caves and river deltas, abundant wildlife including the ‘big five’ in their natural habitats, national parks and game reserves, good climate, beautiful geographical landscapes, savannah grasslands, forests, salt and fresh water lakes. Others include hot springs, mountains, botany and zoology, world heritage sites, and rich cultural history.
Out of the 26 Parks and Game Reserves in Kenya, only 7 parks including Masaai Mara, Nakuru and Amboseli are fully operational accounting for more than 80% of the total number of visitors. This presents an opportunity to develop and add value to the other parks with modern facilities and infrastructure.
Investors can also take advantage of several strategies and programmes that have been earmarked by the government to attract investments into the industry such as establishment of three resort cities, branding of premium parks, development of high value niche products, development of a replica of Kenya Utalii college at the Coast, and building of new high- end international hotels chains among others.
Contact
Opportunities
Document | Issuing Agency | More Information |
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A summary of Investment Opportunities in Kenya![]() |
KenInvest / Vision 2030 | Contact us or Vision 2030 Delivery Board for Details. |
For more information on these projects, please visit our portal
Documents
Document | Issuing Agency | More Information |
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Roadmaps to gaming and betting business licenses![]() |
Betting Control and Licensing Board | BCLB is the sole Gaming Regulation Agency |
Roadmap to obtaining an Aircraft Operator License![]() |
Kenya Civil Aviation Authority | Visit KCAA website for more information |
Roadmap to Leasing, development and management of tourist accommodation facilities in Kenya Wildlife Service national parks and reserves![]() |
Kenya Wildlife Service (KWS) | Visit KWS website for more information on Kenya’s Tourist attractions |
For more information on these projects, please visit our portal